She completed a master’s degree in Graphic Design at the London Royal College of Art, where she serves as an external examiner (in charge of ensuring trasparency at exams in British higher education institutions). She is a partner at Pentagram Design, in the British capital. Prior to that she was the creative director with Wolff Olins, also in London, where she was responsible for creating the Tate Gallery’s logos and visual identity; and the logos of the Southbank Centre, the Shaulager in Basel, and Beeline Russian Telecom. As a filmmaker, she has had her films shown at the Clermont Ferrand, Roterddam and São Paulo festivals, having won the Best Short Film prize at the latter. She has been invited to become a member of the designers association Alliance Graphique Internationale.