Worked with VHS and Super 8 from 1995 on, and participated in Festival do Minuto. However, it was not until 1998 – when he projected homemade films during concerts of the band Funk Como le Gusta – that his video career took off, always associated with music. Toledo, who was the big band’s trumpet player at that time, wound up directing a music video for the song Zambação. In 2000 he directed videos for artists in the electronic scene, including a video for the song Drum Rhodes, part of DJ Ramilson Maia’s Ram Science project. The video won the Video Show of the Museum of Image and Sound in 2000, and was nominated for the MTV Video Music Awards, a prize he would win again the following year with a video for DJ Marky’s Tudo. He completed a degree in Social Communication from the School of Advertising and Marketing and pursued a degree in Philosophy from the University of São Paulo, but dropped out from the latter course. Lives and works in São Paulo.