Olhar Eletrônico Retrospective was designed to provide the audience at the 3rd Festival with an overview of the history and the work of production company Olhar Eletrônico Vídeo.
A video lasting one and a half hour was made especially for the Festival, featuring the company’s highlights. The directors, presenters, editors, cameramen, producers and reporters featured in the show’s videos tell the story of Olhar Eletrônico, in accounts interspersed with archival footage culled from their four years of work.
artists
Works
- BrasíliaFernando Meirelles, Marcelo Machado, Olhar Eletrônico, 1983
- Marly normalFernando Meirelles, Marcelo Machado, Olhar Eletrônico, 1983
- A História de PernambucoFernando Meirelles, Marcelo Tas, Olhar Eletrônico, 1984
- 3 GarotosFernando Meirelles, Olhar Eletrônico, 1984
- Bandeira de BrecheretFernando Meirelles, Olhar Eletrônico, 1984
- Garotos do subúrbioFernando Meirelles, Olhar Eletrônico, 1983
- TemposFernando Meirelles, Olhar Eletrônico, 1983
- A MorteOlhar Eletrônico, 1983
- Olhar Eletrônico VídeoOlhar Eletrônico, 1985
- Ali BabáOlhar Eletrônico, Paulo Morelli, 1984
- ZOOLÓGICOOlhar Eletrônico, Paulo Morelli, Renato Barbieri, 1984
- SPRAYARTOlhar Eletrônico, Toniko Melo, 1983
Essay Olhar Eletrônico
Whenever video is discussed in Brazil, Olhar Eletrônico comes up. Virtually every written press outlet has run stories on the "independent production" boom of the last few years, and each and every one of these stories includes Olhar's name. At communication schools, the video phenomenon is analyzed. Each of these initiatives has a different view of the so-called "independent video."
Videobrasil’s invitation for an exhibition about Olhar Eletrônico was a chance for us to come clean with our activity and show audiences the true size of our initiative. We are what we do: no more, no less.
Everybody watches TV
When you leave the city, you see an ocean of antennas sprawling on rooftops. Underneath each antenna is a family. Everybody watches TV.
Many of the people who make up these families want a better world. Olhar Eletrônico creates television content for these people.
Short History
We have been working for 4 years. Over these years, we have basically been involved in studying, making and broadcasting videos. Our goal in all of these activities has always been the renewal of television.
(...)
The Future of Olhar and of television
Satellites will enable us to be in constant contact with the rest of the world, day and night. Television networks will be increasingly international, and eventually interplanetary. In every neighborhood or country town there will be small channels. And within each TV set, what shows?
The forms that cinema, television and video have today are poised to undergo a lot of changes. It is hard to imagine that we will be using the same audiovisual technology come the year 2000. The embryo of these new forms is here: high-definition TV, superscreens, holograms. However, the shows and contents seem unchanged. Our Olhar (gaze) is set on the contents that the new forms of television will take on in the future.