Postcards of a search

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posted on 03/21/2017
Launch of Disturbingly Familiar, by Giselle Beiguelman, to be on April 6

The launch of Perturbadoramente familiar (Disturbingly Familiar) will be on April 6, 2017, Thursday, at 7 p.m.

Nearly one year after the exhibition How Heavy is a Cloud?, curated by Ana Pato, Giselle Beiguelman returns to Galpão VB to launch this book-object, a further exploration of the records of her trip to Poland in 2015. The artist, who is represented by Galeria Mezanino, went to her family’s country in search of a narrative for her trackless story.

The textual and visual diary that resulted from this journey mixes photographs with images from her family’s archive. An account of situations of belonging and cultural exclusion, it combines photos of the trip, material from the family archive, and pages stamped by the artist. The book is centered around the doubts and questions that emerged as the artist crossed Warsaw, Przemyśl and Deblin, the cities her grandparents came from, in addition to Krakow, Auschwitz, and Bendin. The trip was taken by invitation of the program for promotion of the Polish culture in Brazil, organized by

Perturbadoramente familiar (Disturbingly Familiar) is integrated into a wooden box, containing a set of postcards and a stamp, and secured with a transversal lock, the support of the stamp that is part of the work. The artist produced 20 signed and numbered pieces, each containing different interventions she performed.


+ about the artist

Giselle Beiguelman is an artist, researcher, and university professor. Her work includes interventions in public spaces, network projects, mobile apps, and discussion on the aesthetics of memória. She is a professor at the School of Architecture and Urbanism of the University of São Paulo (FAU-USP), and holds a bachelor’s and a doctorate degree in Social History from the Faculty of Philosophy, Sciences and Letters of the University of São Paulo (FFLCH-USP). Her works are part of museum collections in Brazil and abroad, such as ZKM and MAC-USP, and have been shown in several international shows—ZKM (Karlsruhe, Germany), the 3rd Seville Biennial, the 25th São Paulo Biennial, and at the Calouste Gulbenkian Foundation, the Reina Sofía Museum, among others. Her recent works include Memória da amnésia (Memory of the Amnesia, 2015) and the solo shows Cinema Lascado (Chipped Cinema, at Caixa Cultural) and Quanto pesa uma nuvem (How Much Does a Cloud Weigh?, at Galpão VB), both in 2016. Her works were recently reviewed in periodicals such as The New York Times, The Guardian, Neural, and in Brazil, Folha de S. Paulo, seLecT, and ARTE!Brasileiros. Giselle Beiguelman lives and works in São Paulo and is represented by Galeria Mezanino.


WHAT: Book launch – Giselle Beiguelman’s Perturbadoramente familiar (Disturbingly Familiar). Limited edition. 20 copies numbered and signed by the artist. 156 p. Bilingual edition. Design: Maya Messina

WHEN: April 6 (Thursday), 7–10 p.m

WHERE Galpão VB | Associação Cultural Videobrasil – Av. Imperatriz Leopoldina, 1150, São Paulo/SP.